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New brand in Orbico Romania portfolio - Bonux

Orbico Romania has decided to enter the non-food products category. So, starting July, we brought into our portfolio Bonux, a brand with a history of over 25 years on the Romanian market, being the third player in the "value for money" category. On a growing market of detergents in Romania, Bonux aims to reach the homes of as many Romanians as possible through various formats and unique perfumes. Bonux was acquired by the German group Dalli at the end of 2017. Orbico aims to support Bonux on his journey to return to the top of consumer preferences in Romania.

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